ENIT’s Toronto office, in collaboration with professional photographers Randy and Spencer VanDerStarren, has funded and sponsored a photographic exhibition that will present some of Italy’s most evocative places to millions of travellers at Toronto’s Pearson International Airport from October 1 to December 31, 2023.
Digital Installation at Terminal 1: a series of 18 photographs, on a 5–7-minute loop, are selected to tell stories of Italy and displayed on six large 4K screens.
About 3 million transit passengers are expected to see the exhibit during the first phase of a project that will move to other terminals and end in a static installation in 2024.
The QR code on the photos on display links to the website www.takeyourseatonline.com, where a page on Italy has been set up with additional photos taken during the summer of 2023 by the two photographers, and a link to the official tourism promotion website italia.it.
To know more about this initiative: Take Your Seat – Photographs of Italy at Toronto’s L.B. Pearson International Airport from October to December | Enit.it (English)